What's Your META?
We are META
Our aim is to Build Better Humans. The difference between impossible and what is possible lies in determination. We provide you with the best support and environment to maximise your potential.
The rest is up to you.
Or read on to find out more about who we are and what we do
META was founded my James McCallum in 2016, when he retired from professional cycling. He was joined by Finlay McAndrew in 2018. James and Finlay have helped countless athletes achieve their sporting goals, and continue to do so.
We offer a comprehensive combination of cycle, run and triathlon coaching programmes covering all disciplines: Road to TimeTrial; Cyclocross to Enduro; and beyond. Whether it’s your first triathlon or you’re training to get to Kona, we have you covered. All META programmes are specifically tailored to your discipline, needs and life to help you achieve what you want from your chosen path.
We know there’s more involved than just a plan though. While training plans touch on all aspects of performance - such as nutrition advice, mental strategies and strength work, some extra help is required at times.
META is proud to partner with some of the best experts across various fields: nutrition, strength and conditioning, physiotherapy and psychology. This holistic approach to your development ensures that we leave no stone unturned.
META Coaching
We offer a wide range of services at What's Your META?. We specialise in cycle, triathlon and run coaching. Our goal is to help anyone achieve their goals and aspirations for events and races. It doesn’t matter what your level of experience is, we can help you. We coach all types of athletes from World Champions to those juggling a busy work and family life with an endurance challenge.
We build better humans irrespective of location. We specialise in online coaching and coach athletes from all around the world. Detailed training plans through Training Peaks and consistent feedback/communication enables us to help athletes achieve their goals and aspirations regardless of where they are based.
Please choose the type of coaching in you’re interested in below and it will direct you to the relevant information and contact.
META Services
What's Your META? is in partnership with various experts to support you through every step of the journey.